The 411 Live Awareness & Education Campaign

Human trafficking is an illegal industry in the United States that generates an estimate of $9.5 billion dollars annually.  Sex trafficking is prevalent in all 72 counties in Wisconsin and southeast Wisconsin has the highest rates according to the US Attorney’s Department of Justice Office. According to the Human Trafficking Task Force of Greater Milwaukee, 79% of trafficking cases reported in Wisconsin occur in the city of Milwaukee, 92% of youth trafficked in Milwaukee are female and 78% of youth bought and sold by traffickers in Milwaukee are African American.  Thirteen is the average age a child begins being trafficked for sex.  

The average pimp has 5 girls, gross over $100k annually and high end pimps make millions trafficking young men, women and children. Victims see an average of 30 “clients” per day and work 7 days a week. 

***Traffickers Do Not Discriminate!***

Why is this Campaign Needed?

Sex trafficking in Wisconsin has become an epidemic and people are unaware that Wisconsin is a hub for sex trafficking and Milwaukee is the Harvard school for pimps. Unfortunately most people don’t know the signs of sex trafficking.  People often think sex trafficking is something that happens overseas or in other states but it is actually happening right in your backyard.

This campaign is essential in showing that sex trafficking is real and one of the major problems is how victims of sex trafficking are treated and looked at simply because a significant amount of professional service providers, non-professionals and regular people don’t know the signs or there not trained in identifying the signs of a victim of sex trafficking.  

Survivors of sex trafficking have been stripped of their identities, families, purpose in life and they often find themselves struggling trying to navigate back into life trying to re-discover themselves. This campaign presents the problem and the solution to the problem.

The Campaign

This Campaign includes a 5 Part Docu-series, a 60 Week Radio Series, an Curriculum, Training Workshop, a Social Media and Billboard Campaign.

The 5 Part Docu-series Series presents the problem of sex trafficking through a jaw dropping story of Laura Johnson, a survivor who was trafficked from the age of 14-17.  

Through all of her traumatic experiences she cried out for help when she came into contact with multiple service providers and people in the public but was ignored because of them not being aware of sex trafficking or knowing how to identify a victim of sex trafficking.

This series will introduce you to the world of sex trafficking through the real life story of Laura Johnson. She will take you on the journey of her life from foster care, family life, trafficking, and drug addiction to a thriving survivor. This series will also feature professionals and specialists from the Human Trafficking Task Force of Greater Milwaukee, law enforcement, and more.  

Viewers will walk away knowing what sex trafficking is, the signs of it, how to identify it, the trauma that victims go through and how to help prevent and eradicate sex trafficking. 

The Curriculum and Workshop will examine aspects of the experience of the youth, and identify strategies to support, engage and service youth at risk or concerned with trafficking.

Social Media, Billboards & PSA’s will focus on spreading awareness of sex trafficking of youth. 

The 60 Episode Podcast/Radio Series will open the conversation to the problems surrounding trafficking, stories of survivors who were trafficked at a young age, individuals in the sex trade trying to survive and anti-sex trafficking professionals who work and spread awareness about sex trafficking every day. 

Help Us Prevent Our Children From Being Trafficked!!

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